July 13, 2007 08:14
портретAppointment of new EVP expands skills and expertise base at Navico

Navico, the global market leader in marine electronics for the recreational boating segment, has strengthened its product management organization appointing experienced marine electronics product manager Louis Chemi as Executive Vice President for Product Management.

Chemi - who brings more than 12 years of marine industry sales & marketing and product management experience - joined the Navico Executive Team on May 1, tasked with leading the product management organization, the group responsible for managing the entire lifecycle of products within Navico's brand portfolio. Chemi will report to Navico CEO and President Jens-Thomas Pietralla and is based in Acton, Massachusetts.

"We are delighted to have Louis join us in this key management position - customer-oriented product management is essential for Navico to continue delivering outstanding and innovative solutions to our customers. He brings a wealth of experience to Navico, spanning the entire product lifecycle and will apply his deep marine industry understanding to expertly tune our product and service offering to the needs of our customers," says Jens-Thomas Pietralla, President and CEO Navico.

Chemi brings extensive product management experience to the Navico Executive Team with prior positions in engineering, marketing, and sales, in both the recreational and commercial fishing industry. Most recently, he was Senior Global Product Manager at Raymarine, responsible for multifunction display products, GPS, PC software and various accessory products.

Chemi holds a Bachelor of Science in Mechanical Engineering from Old Dominion University and a Master of Science in Applied Marine Physics from the University of Miami.

He is an avid fisherman and boater and holds a 100 ton US Coast Guard Master's license.


Navico is the parent company to seven well established marine electronics brands: B&G, Eagle, Lowrance, MX Marine, Navman, Northstar and Simrad. Navico has approx 2,800 employees globally and 2006 pro forma revenues of close to USD 320 million. Navico is headquartered in Oslo, Norway. The company has development and manufacturing facilities in Tulsa, Oklahoma, Acton, Massachusetts, Torrance, California USA; Ensenada, Mexico; Egersund, Norway;, Denmark; Romsey, UK; and Auckland, New Zealand.

For more information please contact:

Renee Mead

Strategic PR and Information Manager

Tel. +47 4641 1705


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