MIFB 2011

The 12th Malaysian International Food & Beverage Trade Fair

Serving you a Multi-Billion Dollar Global Marketplace

Date

• 13 - 15 July 2011

Venue

• Putra World Trade Centre (PWTC), Kuala Lumpur

Organizers

• Kumpulan Utusan
• Expomal International Sdn Bhd
• Mutiara Sigma (M) Sdn Bhd

In Collaboration with

• Ministry of Agriculture & Agro-based Industry, Malaysia

Supported by

• Malaysian Agricultural Research and Development Institute (MARDI)
• Marditech Corporation Sdn Bhd
• The Malaysia Selangor and Federal Territory Ku Su Shin Choong Hung Restaurant Association

Approved by

• The Global Association of the Exhibition Industry (UFI)

Endorsed by

• Ministry of International Trade and Industry
• Malaysia External Trade Development Corporation (MATRADE)

*With the endorsement of MIFB from MATRADE, eligible Malaysian SME, participants may receive 50% reimbursement under the MATRADE Market Development Grant on approved costs.

*terms and conditions apply.

Official Trade Portal

• Trademal.com

Official Media

• Utusan Malaysia

Official Magazines

• Business & Financial Magazine

EXHIBITORS' PROFILE

• Beverages
• Biotech Products
• Canned Products
• Chinese Herbs
• Confectionary, Biscuit & Pastries
• Convenience Food
• Cured Meats
• Dairy Products
• Delicatessen Products
• Food Ingredients
• Food Promotional Boards
• Fresh & Dried Fruits, Vegetable
• Fresh & Semi-Preserved Seafood
• Frozen Food
• Grocery Products
• Halal Food
• Horticulture
• Organic Products
• Preserved Products
• Professional Organizations
• Trade Associations & Chambers of Commerce

NO. OF EXHIBITING COMPANIES

• 2008: 285 Companies with 390 booths from 25 countries
• 2009: 329 Companies with 507 booths from 29 countries
• 2010: 407 Companies with 549 booths from 25 countries
• 2011: 450 Companies with 600 booths (targeted)

2010 EXHIBITING COUNTRIES

Armenia, Bangladesh, China, Germany, India, Indonesia, Iran, Kenya, Korea, Malaysia, Netherlands, Pakistan, Philippines, Poland, Saudi Arabia, Singapore, South Africa, Spain, Sri Lanka, Taiwan, Thailand, Tunisia, Turkey, United Kingdom and Vietnam

NO. OF TRADE VISITORS

• 2008: 13,872 trade visitors from 43 countries and regions
• 2009: 16,832 trade visitors from 55 countries and regions
• 2010: 20,228 trade visitors from 48 countries and regions
• 2011: 22,000 trade visitors (targeted)

2010 TRADE VISITORS' COUNTRY OF ORIGIN

Angola, Australia, Austria, Bahrain, Barbados, Bangladesh, Belgium, Brunei, Cambodia, Canada, China, France, Grenada, Ghana, Greece, Hong Kong, India, Indonesia, Iran, Iraq, Israel, Italy, Japan, Kazakhstan, Kuwait, Maldives, Malawi, Malaysia, Mauritius, Myanmar, Namibia, Nigeria, New Zealand, Pakistan, Philippines, Qatar, Saint Kitts and Nevis, Singapore, South Africa, South Korea, Sri Lanka, Taiwan, Thailand, Turkey, United Arab Emirates, United Kingdom, United States and Vietnam

TYPE OF TRADE VISITORS

• Manufacturer
• Importer
• Exporter
• Restaurant
• Wholesaler
• Supermarket
• Fast Food
• Bakery
• Retail
• Government
• Hospitality
• Research & Development
• Policy Makers
• Academics

CLASSIFICATION OF TRADE VISITORS

• Director/Owner
• General Manager
• Senior Manager
• Government Agencies
• Buyer
• Chef/Cook
• Baker/Patissier
• Academic
• Consultant
• Employee
• Student
• Others

EXHIBITION HIGHLIGHTS

• Asia Agriculture Marketplace 2011
• Country Focuses
• 1Malaysia's Best
• Cooking Revolution
• Chef Competition
• MIFB 2011 Awards
• MIFB 2011 Premium F & B Product Gallery

3 Days of Interactive Activities

• International Buyer Programme
• One-to-One Business Matching Sessions
• Business Networking
• Seminars & Workshops
• Product Launches and Presentations

SPECIALIZED SECTORS

• Agriculture Produce
• Bakery & Confectionery
• Coffee
• Dairy Produce
• Fisheries & frozen Food
• Health & Nutritional Food
• Ingredients, Herbs & Spices
• Juice & Drinks
• Malaysia International Halal Food Hub
• Organic Food
• Teas from the Region
• Wine & Spirit

FOR ENQUIRIES PLEASE CONTACT

Project Secretariat:

Expomal International Sdn Bhd
7-2 Subang Business Centre, Jalan USJ9/5Q,
47620 Subang Jaya, Selangor, Malaysia
Tel: +603-8024 6500
Fax: +603-8024 8740
Email: mifb@expomal.com
URL: www.mifb.com.my

Contact Persons

Mr C K Ng +6012-6841602
Ms Anrose Tan +6012-7265096
Mutiara Sigma (M) Sdn Bhd
18-3 Subang Business Centre, Jalan USJ 9/5Q
47620 Subang Jaya, Selangor
Tel: +603-8023 3324 / 2797
Fax: +603-8024 6976

Contact Persons

Latifah Hamzah +6012-2219149
Sharifah Omar +6016-6582705
Siti Amaira +6013-5744678
Danial Iqbal +6013-6457980

Oversea Offices

Korea

Tel: +82 (2) 5517070
Fax: +82 (2) 5517059
Email: seoul@expomal.com

Singapore

Tel: +65 9424 4276
Fax: +65 6851 7356
Email: singapore@expomal.com

Taiwan

Tel: +(886) 935 572780
Email: taipei@expomal.com

Thailand

Tel: +603-7960 5055
Fax: +603-7960 5054
Email: bangkok@expomal.com

Vietnam

Tel: +84 (4) 37623915
Fax: +84 (4) 37623916
Email: hanoi@expomal.com

OVERSEAS ASSOCIATES

India - Indonesia -Iran - Sri Lanka - UK